Cracking the CitiTrails Case: A Hands-On Business Analysis Sprint with Azure DevOps
4/7/25, 8:40 PM - 4/7/25, 9:10 PM (Australia/Sydney) (30 minutes)

Cracking the CitiTrails Case: A Hands-On Business Analysis Sprint with Azure DevOps
Muhammad Aun Abbas
Junior Business Analyst
0481131034
Junior Business Analyst
0481131034

I’m a Master’s graduate in Data Science with a strong foundation in telecommunications engineering. I’m passionate about using data to solve real-world problems and drive business decisions. My experiences have ranged from working on predictive models to data visualization, helping me develop a balanced skill set in both technical analysis and business strategy.

In my work, I focus on using SQL, Excel, and Power BI to transform data into actionable insights. I enjoy diving into the data to uncover trends, make forecasts, and help businesses improve their decision-making processes.

Outside of work, I’m an avid traveler who enjoys experiencing new cultures and local ways of life. I love exploring off-the-beaten-path destinations and finding hidden gems in every city I visit. Traveling has not only expanded my horizons but also helped me develop adaptability, problem-solving skills, and a deep appreciation for diversity and human connection.


As part of the Tutor10x One Day Internship challenge, I stepped into the role of a Junior Business Analyst to work on a simulated product, CitiTrails a travel planning platform offering personalized, local itineraries and fostering a community of explorers. While the platform already had a foundation, new stakeholder expectations emerged around AI integration, inbuilt navigation, and monetization.
Working alongside my teammate Somesh, we tackled a business case that required building AI-driven recommendation systems for itinerary planning based on user-defined preferences like distance and food type, replacing Google Maps with native navigation, and designing monetization strategies to drive revenue. The shift from startup to a board-led structure, with Andreas as interim CEO, highlighted the need to balance current strengths with evolving demands.
We used Azure DevOps Boards to design a structured backlog with epics such as AI integration, community features, navigation, and revenue growth. Tasks included preference modeling, partner onboarding, and subscription design. Despite being new to the tool, I quickly self-learned through tutorials and applied the concepts in real time.
Our presentation, recorded via Zoom, demonstrated how we translated stakeholder vision into actionable development items. This experience sharpened my skills in requirement analysis, stakeholder engagement, and agile delivery reinforcing my path toward a career in product and business analysis.
We were proud to be selected as winners of the challenge, with positive feedback on our problem-solving approach, execution, and communication under pressure.

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